IPFingerprint Visitor-Tracking: Maximising ROI on Inbound Marketing
This White Paper examines how website visitor-tracking can fully harness your website’s potential by identifying the visiting businesses hiding in your ‘passive traffic’ that are ready-to-buy, taking an interest in your offering, but not breaking cover. Read the White Paper to find out why website visitor-tracking is becoming a popular way of improving inbound marketing ROI while strengthening new-business pipeline with high-potential prospects.
We carried out extensive side-by-side tests involving several services before deciding to go for IPFingerprint. Our parallel trials revealed that the data provided by IPFingerprint is the most accurate (almost 30% more accurate than that supplied by the market leader for the trial period), while the pricing structure is…
We took a good look at what’s out there before we chose IPFingerprint. It offered the best value for money and the most accurate data which was key in our decision to choose IPFingerprint. A great online user interface helped, as did the open trial which allowed us to assess fully before committing.
IPFingerprint is a valuable tool that assists our marketing team to target specific organisations and even individuals with the new LinkedIn feature. Having worked with the IPFingerprint software and their team over the past 12 months we have come across several new businesses that we now work…
